MUSE JOURNAL

THE GUIDE TO MARKETING'S GLOBAL IMPACT

FALL 2024

The Hook of Fast Fashion

The Allure of Gamification, Scarcity, and Limited-Edition Games/Dopamine

Limited Edition and Exclusive Drops are Indeed Very Appealing

How To Get People To Buy More

The Psychology of Modern Marketing: The Science Behind Consumer Behavior

The Psychology Behind Limited Edition and Exclusive Drops: Why We Crave What We Can't Always Have

Minimalism and Marketing: Is it Effective?

Scrolling into Spending: The Psychological Triggers of Influencer Marketing

Marketing & Psychology: How It’s More Intertwined Than You Think

SPRING 2023

The Growing Influence of Social Commerce

Apr 24, 2023

The Growing Influence of Social Commerce

Data Driven Marketing

Apr 24, 2023

The Rise of AI in Marketing: Revolutionizing Strategies and Addressing New Challenges

Apr 24, 2023

The Rise of AI in Marketing: Revolutionizing Strategies and Addressing New Challenges

What is Sustainability and Purpose in Marketing? Why is it important?

Apr 22, 2023

What is Sustainability and Purpose in Marketing? Why is it important?

Marketing in a Post-Pandemic World

Apr 22, 2023

Meet the Team

This is your Team section. Briefly introduce the team then add their bios below. Click here to edit.

Muse Journal

Creative Team

Collaborate to develop a cohesive visual and thematic identity for this semester’s journal edition, aligning illustrations, photos, and design elements with the selected theme.

Team Leads 2024:

Natalia Liu Claros

Claudia Angelica Staskiewicz

Team Members 2024:

Anaceli Arredondo

Isabella Jabbour

Emma Chen

Stephanie Zou

Muse Journal

Editorial Team

Research, write, and refine articles that align with the semester's theme, ensuring high-quality content through collaboration between writers and editors while maintaining deadlines for drafts, edits, and final designs.

Team Leads 2024:

Sushant Lebaka

Benjamin Lu

Team Members 2024:

Veda Mantena

Laila Aliyeva

Andrew Choi

Wesley Sudarshan

Jiahan Zheng

Heather Qin